Why Author's Make eBooks Free
You've probably noticed independent authors setting the price on at least one of their books as free from time to time. And if you're traditionally published, or not yet published, you may wonder why in the world they would do such a thing. An indie author friend of mine recently discussed using Kindle Select with me and she couldn't understand why someone would set their book to free. It's contradictory, she said. And she's right, in a way. However, there is a method to this madness. When you download a book from Amazon, B&N or any other online retailer~regardless of whether or not it's free or costs money~that novel goes up in the sales ranks. With each download, it goes farther up the ranks with the optimum rise occurring when there are many sales in one day (the entire system starts over day by day so if a book sells one a day for a month it won't rise in the ranks nearly as high as it would if it sold thirty in one day of that month. VERY impo...